Benefits of bulk sms in Nigeria - Multidox .:.:. Blog

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Posted by Felix Okoli on Sunday May 8, 2011 at 22:48:19:

Bulk sms seems to be the new rave nowadays when it comes to the latest startup businesses one can do in Nigeria. What really is bulk sms and how does it benefit our society?

What is Bulk SMS?
Bulk sms is simply about sending short messages or sms to many phone numbers at the same time. Ordinarily when one ones to send an sms, he first composes it on the text editor and then selects a contact to send it to at that partitulcar instant. There are also more advanced mobile phones that allows users to first compose an sms or text message and then sends it to a list of contacts or contact group that has already been configured. So nowadays people in Nigeria do send bulk sms to various contact groups or lists such as friends, colleagues, club members, business partners, clients, supportersm fans or even church members.
Bulk sms is something you could ordinarily do on a gsm device as long as you have sufficient credit and as long as you have a lost of contacts but the new trend that is becoming more available and affordable in Nigeria is not really from the local gsm companies in Nigeria but from global telecommunication companies who have found a way to provide sms for a much lower rate and better delivery. For instance, In Nigeria, sending a text message using a local network costs around N5 - N10 per sms and if you are able to get bulk sms discounts, it could still cost as much as N8 per text but what makes this new bulk sms providers in Nigeria more atrtactive is that you could get bulk sms rates for as low as N1.8 or N2 per sms and the more you buy, the cheaper it gets, overall.

Bulk SMS and the GSM revolution
Bulk sms in Nigeria seems to be a booming business for small businesses and young people who seek to make money in Nigeria, a nation that has been dramatically changed since the gsm revolution. Nowadays, it seems everyone uses a GSM phone, from the okada rider, bus conductor, shoemaker, water carriers to the secondary shool students, businesse men and women as well as professionals and politicians.
When mobile phones first came into use in Nigeria, it was seen as a thing for the rich since it was costly to get one and even more costly to maintain it but with the increasing availability of cheaper mobile phones, phone services as well as the opportunities which using a mobile phone gives, it seems that more than 50% of Nigerians now use gsm phones. Now one benefit of using or providing bulk sms service is that you can communicate to millions of Nigerians in a split second as long as you have a bulk sms account.

Some of the benefits of bulk sms service in Nigeria include
- Ease of communicating to thousands of people at the same time
- Allows businesses to keep their customers informed
- Makes it more affordable to use sms
- Allows you to easily create contact groups from a list
- Allows for one-way or two way communication
- It can be integrated to the web to alert end users

Some of the ways in which people in Nigeria use Bulk sms includes
- For political campaigns like at the 2011 general elections
- Offline and Online marketing
- Businesses use it to increase their sales and announce new offers
- Allows banks to send alerts to customers for transaxtions on their account
- Service providers like Jamb alert use it to send alerts to subscribers who pay in advance
- Churches now use it to announce programmes to members
- Couples use it to announce their engagement or ceremonies to friends and families
- Real estate agents use it to inform their clients of available homes
- Schools use it to send general announcement to parents

How or where to get bulk sms service
Nowadays, bulk sms service has become readily available in Nigeria and although you could still do bulk sms with your gsm phone and with your local network, it will be much more beneficial is you get your bulk sms service from any of the many specialized providers in Nigeria. Some offer you the ability to send to as much as 10,000 contacts for for as low as N2 but you could still send to even 1 or 2 contacts even after buying in bulk. Buying sms in bulks gives you discount and much better than what you would get from you gsm provider. You may get a web account that allows you to log in and even send sms from the web after uploading your contact list from a file like csv or text. Now how do you get in touch with bulk sms providers in Nigeria? Well there are quite many and you may just search for them with the keywords "bulk sms nigeria".
They mostly have a website and allows you to buy bulk sms units from about 1000 - 5000 and more and with a good looking discount as you buy more.

Comments:
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