Addynamo set to introduce Paid Content

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Posted by Felix Okoli on Thursday December 5, 2013 at 17:22:36:

A lot has been said about AdDynamo as the next big thing after Google Adsense and if you ask me, they are not doing that bad too.

AdDynamo is growing advertising and publishing network that allows advertisers to get more audience and publishers to make money from their content. If you've got a lot of traffic on your website as a blogger or website owner, you can turn it into a good source of income by using AdDynamo.

AdDynamo offers advertisers the ability to reach their audience on desktops, mobile phones and social networks.

I received an email from paidcontent@addynamo.com of their new Paid Conten offer which is expected to kick off by Dec 12 2013. I replied the email indicating my interest to earn additional content using the program.

Up till now, AdDynamo only offered website owners opportunities to make money from their content using mobile ads, desktop ads on a per click basis as well as sponsored tweets. However with their new Paid content program, publishers will now also be able to to earn money based on sponsored blog posts.

The truth is that most bloggers in Nigeria nowadays already make money from sponsored blog posts and some do so more than others. The question remains whether AdDynamo's Paid Content program would actually offer a larger market to bloggers who wish to partner with them. Also, how much would advertisers would be willing to pay for blog posts?

Sponsored Tweets Vs Paid Content
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Are sponsored Tweets better than Paid Content or Sponsored posts?
One of the best paying AdDynamo ads is the one called Sponsored Tweets and these are basically tweets bloggers make on behalf of a company who has requested for them. The tweets are normally published on Twitter and it's normally a good earner for tweeters who have an AdDynamo account. The Sponsored tweets work best for Tweeters who already have a huge following on Twitter and advertisers have been known to pay as much as $25 per tweet.

The truth however is that not all Nigerian websites or publishers have a twitter account or huge twitter following even though they do have popular websites, hence they were missing out on AdDynamo's sponsored Tweets. With their Paid content or sponsored post program however, it is hoped that more publishers would be able to make more money just by posting something useful about advertisers on their own website.

If you ask me, I'd prefer Paid content to Sponsored Tweets simply because I hardly have time to Twitter other than the fact that my blog's feed is automatically connected to Twitter. I don't remember the last time I logged into twitter but I visit my website on an almost daily basis and do make posts frequently. I think Paid Content would work better for me than Sponsored Tweets.

For Publishers who are seeking to actually get paid for doing their normal blogging job, I guess AdDynamo's paid content is a welcome invitation.

How Paid content works
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It is basically about creating content on your website for money. It's a sort of sponsored post that gives publicity to the advertiser.

1. Advertisers will make an offer through the AdDynamo platform for a sponsored post on your blog

2. You decide if you want to accept it or not and also name your price

3. If the advertiser accepts your offer, you go ahead and post it and then get paid by AdDynamo

If you ask me, I think it's basically a way of making sponsored posts on your website on behalf of advertisers while AdDynamo acts as a third party who holds the funds and credits you when you deliver.

Comments:

Comments:
Re: Addynamo set to introduce Paid Content Posted by Davin Edvard on Thursday May 15, 2014 at 11:3:20:

Hi, I am an Ad dynamo publisher and just started using their paid content but the problem is that the link ad dynamo shows as url in the dashboard always link to a blank ad dynamo page. I have already contacted ad dynamo support but they said the advertiser may have provided a wrong link. I contacted the advertisers and they didn't reply probably thinking I must be a novice. I don't know if I have to ask the advertisers for their links/info before posting. If you use their paid content can you please reply this post with how you do yours (I mean how you get to know details about the advertiser or are you given a ready made post to publish on your blog?).
P.S. I have also noticed that Ad dynamo ads does not show up most times from U.S./most foreign traffic though I guess it is because there are no adverts for that geographic zone. Also I haven't seen an image Ad dynamo ads (always their ad dynamo banner) and they need to improve on their text ads too. In all they are trying.

Re: Addynamo set to introduce Paid Content Posted by Felix Okoli on Thursday May 15, 2014 at 11:3:20:

You don't have to contact the advertiser directly since you are dealing with AdDynamo. When paid content opportunities are available, AdDynamo would show the details to you and you can know more about it by going to your Paid Content tab and opening the details. Normally, the advertiser would provide you with details of what they want to publish and then you have to write your own review of that advert and submit to them through your account. If they approve, you will be paid. If their links are not working, it's their problem.